Why does MC Donald use red in their visual campaigns?

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 McDonald's uses the color red in their visual campaigns because it is a bold, attention-grabbing color that can stimulate appetite and create a sense of urgency.

 McDonald's uses red in their branding, packaging, and advertising to encourage customers to make quick decisions when ordering food.

 



Hungry after watching this? 

Overall, McDonald's uses the color red in their visual campaigns to create a sense of urgency, stimulate appetite, and convey the fun and energetic atmosphere of their restaurants, while also maintaining a consistent and recognizable brand identity. 

Cutolo, M. (2022, March 28). The Real Reason the McDonald’s Logo Is Yellow and Red. Reader’s Digest. 

https://www.rd.com/article/mcdonalds-logo-yellow-red/#:~:text=The%20colors%20red%20and%20yellow,helps%20to%20jumpstart%20your%20appetite.

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